Netflix Harnesses Big Data To Profit From Your Tastes
“Bird Box,” a thriller starring Sandra Bullock, sucked in 45 million Netflix viewers in a week. “Bandersnatch,” part of Netflix’s “Black Mirror” franchise, set new standards for interaction. Netflix is quietly transforming the entertainment industry with big data. Founded in 1997, Netflix began as a subscription mail-order DVD company. Back then, distributing the shiny discs in prepaid…
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